Grayson Place
IDENTITY / GRAPHIC DESIGN / ART DIRECTION

Grayson Place, is a mixed-use development which will reinvigorate Nuneaton’s town centre – in tribute to and named after one of Nuneaton’s most celebrated sons, Larry Grayson.
Working with brand consultants Heavenly, my role was that of lead designer and creative director for the identity of the development. Larry Grayson was a prominent comedian, entertainer and national TV personality from the 1970s and 1980s, who made his home in Nuneaton. The identity is an homage to Larry, inspired by his most famous of catchphrases 'Shut that door!' The open door device, used alongside vibrant colour palettes provides a bold and positive identity, 'open' to the change and opportunity that the new development will bring.
Implementation
• Brand identity
• Website design
• Sales brochure
• Building site hoarding
• Brand guidelines

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